2001 was the first full year of Ben & Jerry’s operating under the ownership of Unilever. The primary concern to many of our employees and customers was whether Ben & Jerry’s would continue to maintain its environmental and social agenda. The company’s CEO, Yves Couette has made clear efforts to maintain and develop the social mission and in fact has worked diligently at providing better definitions around its intent and purpose. In addition, he has embraced the Company’s campaign to raise awareness about global climate change and has shown his interest by supporting programs that foster the development of wind energy. In 2001, Yves began the development of a social mission matrix providing clear indicators related to social, environmental and marketing performance. The matrix will be used in 2002 to measure success.

Ben & Jerry’s will continue to develop these matrices for 2003.

The Key Indicators of this matrix are as follows:

Ben & Jerry’s continues to focus on integrating its values?led objectives to the business. The development of the Values Led Sourcing Team has been a new model to cultivate alternative suppliers. The company has continued to work with James E. Heard in conducting the annual social performance audit. While we have historically kept the Social Performance Report and the CERES Report separate, we will likely combine these reports into a single document for 2002 reporting.